Newest Relax Gaming Casinos
Character can make a major difference to a brand’s success, and Relax Gaming has established themselves as a software developer with a lot of personality. Their website and portfolio of products is presented in a fun, dynamic way, reflecting their approach to software-design. They tell their own story with a lighthearted style and tone, while their site is enlivened by various colourful characters seen in their games.
The brand dates back to 2010, when the creators were enjoying drinks in a pub in Malta. Founders Patrik Osteraker and Jani Tekoniemi had similar technical experience and interests, and decided to develop a platform offering operators a more flexible, high-quality gaming solution. The brand has evolved significantly since its creation, and has put out multiple generations of their poker, bingo, and online casino sites. Relax Gaming is licensed by the UK Gambling Commission and the Malta Gaming Authority.
Newest Relax Gaming Casinos in the UK
Relax Gaming Strong and Weak Points
Relax Gaming have offices in Malta, Sweden, Estonia, and Finland. They have built relationships with other operators throughout Europe too, and their company has more than 80 employees. One of Relax Gaming’s biggest clients is Unibet Casino, a major force in the online betting industry. Relax Gaming has established a strong relationship with them, creating their Unibet Poker platform that offers a distinctive take on the classic game.
As mentioned earlier, Relax Gaming is focused on producing high-quality platforms for casino, poker, and bingo sites. Some of their competitors concentrate their resources on just one or the other, so having such a solid range of options for operators makes them a strong brand in the industry. Their platforms give operators the features and functions they need to keep their sites running in a professional capacity. Their solutions have benefited a number of leading operators and brands in the industry, including Unibet Casino, LeoVegas, QuickSpin, iGame, and more.
They develop their own games in-house too, along with their platforms, and these can be integrated into operators’ casinos with games from other developers too. This is a brand clearly focused on establishing themselves as a strong force in the new online casino world, wearing their personalities on their sleeves and delivering the products that clients want. Despite having more than 80 employees already, Relax Gaming continues to advertise vacancies on their site, inviting candidates to apply for various roles. It’s encouraging to see such a characterful brand continuing to expand and grow their team – the more experts they have working on their solutions, the better the results they can achieve.
Relax Gaming Portfolio
One of the core products developed by Relax Gaming is Silver Bullet. Not only does this have a striking name (reminiscent of Gothic mythology), but it offers a huge range of features and functions any online casino can make use of. Silver Bullet is an open platform which goes from strength to strength, attracting more and more operators in the past year. The brand claims to always be working to keep it at its best, offering clients an increasingly-broad selection of tools. Relax Gaming’s Silver Bullet can be set-up to launch on all channels at the same time, and features critical stats for every one, across mobile and desktop. The company describes Silver Bullet as being ‘full service’, featuring conceptualisation, graphics creation, final implementation, and more, providing bespoke games to suit each operator’s brand. ‘Limited exclusivity’ is available too, to help give certain websites an edge over their competitors.
Silver Bullet can give operators access to the Relax Gaming catalogue of games, as well as those from their partners like Push Gaming and Genesis. Between eight and 10 releases are made available each year, and every one carries an Alderney license. This gives operators peace of mind that they can continue to offer their customers fresh titles on a fairly regular basis, rather than having a fixed roster of games that never changes. Silver Bullet can be integrated into operators’ sites within one month, across all channels, with an online back-office. This gives Relax Gaming’s clients a comprehensive range of player-management tools and reporting features, to monitor customer-engagement and boost loyalty in the future.
The Unibet Poker platform is designed to be incredibly simple and straightforward for end-users, offering a ‘more fair playing field’ between experienced players and novices. It includes plenty of features including multi-table tournaments, re-buy tournaments, challenges, missions, comprehensive payout choices and rewards, and various avatars and aliases for end-users. Unibet Poker also enables operators to incorporate bonuses, custom backgrounds, loyalty programs, and more. It’s compatible with multiple channels, across PC and Mac versions, and mobile (compatible with iOS and Android). End-users have an accessible interface to enjoy, making navigating operators’ sites easy and quick.
Relax Gaming’s bingo platform was created in further collaboration with Unibet, and provides operators with a sleek interface that makes online bingo accessible for end-users of all experience levels. It includes a loyalty system to keep members engaged and feeling valued, with multiple rewards available. Relax Gaming also believes more winners are created, and all mobile channels are supported (giving operators greater reach). Relax Bingo is used by Maria, iGame, and Unibet. Relax Gaming is continuing to expand Relax Bingo and add new features to keep operators’ sites appealing to newcomers.
Overall, it’s obvious that Relax Gaming is a brand committed to providing operators and end-users with the highest-quality performance as they can. Interfaces and functions are focused on accessibility and fun, while their platforms cater to different demands casino customers may have. Though their range of in-house games is limited at the time being, their expanding team will no doubt lead to more options in the future. Silver Bullet is perhaps the stand-out platform developed by Relax Gaming, with complete back-end solutions and player-management options. They are certainly a game developer to keep watching, and have already established close bonds with leading names.